How the Digital Patient Experience is Shaping the Future of Pharma

From diagnosis to treatment and ongoing condition management, the patient journey is becoming an increasingly digitised one – a process which has been massively accelerated by the Covid pandemic and has significant implications for pharma & their patients vs. their customers.

Join us on Monday 7^th November at 12:30 GMT / 13:30 CET / 7:30 am EST as panellists focus on how this new paradigm is shaping both the industry’s omnichannel engagement and the patient care journey, from patient identification / engagement, through telehealth, Rx fulfilment / coverage, and into ongoing support programs and adherence.

About the panel:

Scott Snyder, chief digital officer, EVERSANA

Scott serves as EVERSANA’s chief digital officer, driving digital transformation for employees, clients, and the patients we serve. He brings more than 30 years of experience in emerging technologies and digital transformation across both global 1000 companies and startup ventures. Scott is an industry expert on how enterprises can leverage digital and other emerging technologies to accelerate innovation and new venture creation. He has held executive positions with several Fortune 500 companies and has been a featured thought leader in publications including CIO, WIRED, Forbes, Knowledge@Wharton, Los Angeles Times and The Wall Street Journal. Scott is also the co-author of Goliath’s Revenge, a book focused on how established companies can turn the table through digital disruption. He earned his B.S., M.S., and Ph.D. in Systems Engineering from the University of Pennsylvania. Scott is currently a Senior Fellow in the Management Department at the Wharton School.

Aaron Uydess, EVP, Analytics, EVERSANA INTOUCH

Aaron is an omnichannel marketing expert with both domestic and international healthcare experience who leverages data to inform decisions, understand behaviors, optimize performance and maximize return. By leveraging his expertise in strategy and solutions development for top markets around the world, Aaron applies a marketing and sales lens while helping ensure things are kept simple yet impactful. Prior to joining EVERSANA INTOUCH, he spent a decade at Novo Nordisk and five years at ConvaTec (Bristol Myers Squibb) as well as founding Franklin Digital LLC, a digital marketing firm.

Tim White, global head of digital, TEVA

Timothy White is the global head of digital at Teva Pharmaceuticals. He is a transformational leader in digital technology and healthcare with deep experience in marketing, sales, technology, and commercial leadership. Proven track record of effectively managing large organizations, driving transformational change with measurable impact, and implementing commercial innovation at scale. He is personally enjoys building and empowering high-performing teams to drive tangible value through digital transformation efforts and working in diverse international environments.

Dr Paul Tunnah, chief content officer and managing director UK, Healthware (moderator)

Alongside his work as a recognised author, speaker, moderator and industry advisor, he founded the industry-leading publication pharmaphorum in 2009. Dr Tunnah also holds a BA in Biochemistry and DPhil in Biological Sciences from Oxford University, where his work focused on identification of novel anticancer therapies.