Transparency

Patients

Psychiatrist with patient in talking session

Patient centricity in psychiatric management: Bipolar I

Discover what clinicians can do to foster more patient-centred psychiatric care in a Q&A with neuropsychiatric physician assistant Rebecca Barbee.

Digital

Harnessing AI to make Medicare more efficient, fair, and pat...

As part of “WISeR” requirements, CMS selected tech vendors to implement enhanced technological models to scrutinise claims involving those on Medicare

Digital

responsibilities of AI icons over male hands typing at a laptop

AI is reshaping drug discovery - Now it must prove it can be...

As innovation pushes the boundaries of speed and scale, a question remains: can we use transparency as a way to prove safety and build public trust?

Sales & Marketing

The patient recruitment myth: Why finding participants isn’t...

By treating recruitment as a structured funnel, researchers can optimise each step to minimise participant dropout.

Sales & Marketing

Upscaling your brand strategy: New ways of planning

Traditionally, brand teams have stored plans and important data in static documents like PowerPoint decks or spreadsheets, leading to a variety of version control issues once plans cascaded

Market Access

Ensuring compliance, strengthening resilience: Strategies fo...

With people’s health and lives at stake, maintaining a resilient pharmaceutical supply chain to ensure the timely delivery of life-saving medication is critical.