patient support programme

Market Access
Biosimilar switches and healthcare gains

Biosimilar switches and healthcare gains

Despite being used across Europe for more than a decade, biosimilar medications are still something of a mystery among those outside the sector.

Views & Analysis
Executives walking inside gears at sea at dawn demonstrate the power of cooperation and synergy.

How to improve patient outcomes with digital health

Digital health solutions that work in the real world must also be designed to effectively support the patient’s tasks and goals, while being engaging to use. In other words, they need to be built with patients, not for them, say Alex Butler and Gavin Birchnall.