Articles/ Healthcare/ Pharma Market Access/ Views and analysis Integrating patient insights and real-world data: the future of drug development Marco Ricci patient centricity, Patient reported outcome measures, patients, PROM, Real World Evidence, RWE 0 Comment Drugs development in 2017 looks very different to how it did 10 years ago, and it’s still evolving. Share X Integrating patient insights and real-world data: the future of drug development https://pharmaphorum.com/views-and-analysis/integrating-patient-insights-real-world-data-future-drug-development/