Sales & Marketing The independent pharmacy opportunity pharma marketers are ov... Pharma marketers often underestimate the value of independent pharmacies.
Patients Moving from patient centricity to patient partnership The desire for patients to be active partners in research challenges how organisations approach patient engagement.
Patients Patient engagement drives clinical and commercial success Engagement solutions can tap into long-lasting patient motivations that sustain behaviour.
Patients Return on Engagement (ROE): A new framework to better captur... Return on Engagement (ROE) is a call to action to better capture the multifaceted value of patient engagement.
Patients Moving beyond the pill: Unlocking value through engaged, emp... Creating an environment where the patient is recognised as an active participant in their care journey is critical.
News Iambic prices its IPO, seeking to raise up to $160m AI-powered drug discovery company Iambic Therapeutics has announced the terms of its Nasdaq IPO, pitching at a valuation of more than $800m.
Digital Sponsored Discover a new era of healthcare panel engagement: Grounded ... A new webinar from Konovo will address some of the critical topics impacting today’s healthcare market research industry.