patient centricity | pharmaphorum

Wednesday 2 April 2025

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patient centricity

Digital

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Digital health innovation: Applications across the patient j...

Digital health innovation (DHI) is a growing category of technologies that connect healthcare stakeholders and improve patient experiences and outcomes.

Patients

patient experience

Building the patient experience into observational studies p...

The pharmaceutical industry is facing growing pressure to make drug development more patient-focused.

News

MS research network taps Seqster for data sharing

MS research network taps Seqster for data sharing

A research initiative in multiple sclerosis launched with support from Novartis has partnered with Seqster to provide a unified platform for data sharing, supporting patie

Oncology

language in cancer care

Words matter: The power of language in cancer discussions

The priority for any individual diagnosed with cancer is to be provided an effective therapy as quickly as possible.

Patients

patient feedback

Patient feedback is creating next-gen drug delivery devices

The patient voice has grown in importance, and now it is being applied to develop and deliver more sophisticated drug delivery devices.

Sales & Marketing

AI digital trends palm of hand

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Top 5 pharma marketing trends in 2024

2023 was a year of many innovations and changes.