HCPs Archives -

Healthcare providers (HCPs) are facing a digital deluge and successive studies reveal that most messaging gets lost in

Making data work by delivering relevant content to HCPs

https://pharmaphorum.com/sales-marketing/making-data-work-by-delivering-relevant-content-to-hcps/

healthcare professionals digital communications

Sales and Marketing/ Views & Analysis/ Views and analysis

Measuring success in pharma marketing: Does engagement equate to prescriptions?

Amanda Barrell digital engagement, HCPs, pharma marketing, prescriptions 0 Comment

Is engagement the equivalent of a “digital smile” in pharma marketing, or have we been measuring communications efficacy

Measuring success in pharma marketing: Does engagement equate to prescriptions?

https://pharmaphorum.com/sales-marketing/measuring-success-in-pharma-marketing-does-engagement-equate-to-prescriptions/

Patients/ R&D/ Views & Analysis/ Views & Analysis/ Views and analysis

What HCPs think about mandatory vaccination

mike.smith@pharmaphorum.com disease prevention, HCPs, vaccinations 0 Comment

What HCPs think about mandatory vaccination The practice of making vaccinations mandatory within a population has always been

What HCPs think about mandatory vaccination

https://pharmaphorum.com/patients/hcps-think-about-mandatory-vaccination/

Patients/ Views & Analysis/ Views and analysis

Assessing physician practices and expectations in the post-COVID era

mike.hammerton@pharmaphorum.com COVID-19, HCPs, physician practices 0 Comment

The ongoing COVID-19 pandemic has affected the routines of many practicing physicians, including an impact on their prescribing

Assessing physician practices and expectations in the post-COVID era

https://pharmaphorum.com/views-analysis-patients/assessing-physician-practices-and-expectations-in-the-post-covid-era/

Oncology/ Patients/ Views & Analysis/ Views & Analysis/ Views and analysis

What HCPs think about COVID-19’s impact on cancer

mike.hammerton@pharmaphorum.com cancer, covid19, diagnostics, HCPs, Oncology, What HCPs Think 0 Comment

COVID-19’s knock-on effect on cancer patients is of concern by HCPs, with delayed or decreased diagnosis seen as

What HCPs think about COVID-19’s impact on cancer

https://pharmaphorum.com/views-analysis-oncology/what-hcps-think-about-covid-19s-impact-on-cancer-diagnosis-and-treatment/

Patients/ Views & Analysis/ Views and analysis

What HCPs Think about schools reopening

mike.hammerton@pharmaphorum.com coronavirus, COVID-19, HCPs, schools, social media, UK, What HCPs Think, WhatHCPsThink 0 Comment

In our latest article in the What HCPs Think series, CREATION.co’s Jamie Doggett analyses the social media activity

What HCPs Think about schools reopening

https://pharmaphorum.com/views-analysis-patients/what-hcps-think-about-schools-reopening/

Digital/ Oncology/ Views & Analysis/ Views & Analysis/ Views and analysis

Clinical decision-making insights for haematologists and oncologists

Richard Staines cancer, Haematology, HCPs, medical education, Medscape, webinar 0 Comment

Clinical trial readouts continue to emerge despite countries’ lockdown policies, providing several decision-making challenges for healthcare professionals such

Clinical decision-making insights for haematologists and oncologists

https://pharmaphorum.com/views-analysis-digital/clinical-decision-making-insights-for-haematologists-and-oncologists/

Sales and Marketing/ Views & Analysis/ Views and analysis

Pharma improves HCP engagement during COVID-19 – report

George Underwood Accenture, coronavirus, COVID-19, HCPs, pharma reps, Sales reps 0 Comment

Pharma companies have improved how they engage with healthcare providers as a result of COVID-19, according to a

Pharma improves HCP engagement during COVID-19 – report

https://pharmaphorum.com/views-analysis-sales-marketing/pharma-improves-hcp-engagement-during-covid-19-report/

Digital/ Views & Analysis/ Views and analysis

How necessity is driving the ‘inevitable transformation’ of medical education

Amanda Barrell coronavirus, COVID-19, HCPs, medical education, online education 0 Comment

From virtual conferences to CPD webinars, medical education moved online when COVID-19 hit. But is this new way

How necessity is driving the ‘inevitable transformation’ of medical education

https://pharmaphorum.com/views-analysis-digital/how-necessity-is-driving-the-inevitable-transformation-of-medical-education/

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