Digital Paywalls threaten healthcare professional engagement on soci... The recent announcement that Elon Musk is considering introducing a paywall to X caused much discussion over the future of the platform.
Sales & Marketing Embracing generative AI will enhance, not replace, the human... Discussions about the impact of AI have gained prominence this year.
Sales & Marketing Sponsored Company Profile: Healthcare Consultancy Group Healthcare Consultancy Group Reimagining medical communications
R&D The role of a Research Consulting Organisation in educating ... How can RCOs help biotech, pharma, and device innovators bring life-saving drugs to market sooner and more cost effectively?
Digital The optimal mix of AI and human interactions for healthcare ... Pharmaceutical firms all around the world are investing in AI technology alongside human experts to help provide satisfying HCP engagement experiences
Sales & Marketing Automating - and optimising - HCP engagement to maximise com... Life sciences marketing has rapidly evolved to mirror that of consumer retail.
Market Access The value of a partner, globally and locally A new podcast looks at recent trends related to drug approvals, as well as challenges and opportunities both small and large pharma companies face