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Tuesday 5 November 2024

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digital content strategy

Views & Analysis

Global digital health guidelines

How to achieve digital success in pharma’s communications

Demystifying what digital means, empowering people to ‘think digitally’ and acting with confidence are game changing factors for pharma communications according to Katrine Bach, the CEO of&

Views & Analysis

3d rendering robot working with digital display

Future-proofing pharma with a multichannel approach to sales...

Deploying a multichannel approach to marketing, backed by the use of advanced analytics, could help pharma evolve and secure a successful future, but remaining inactive in this area would be a

Partner Content

Making the most of your remaining annual budget.

Partner Content

Making the most of your remaining communications budget

pharmaphorum connect's Mark Walmsley describes seven projects to maximise remaining communications budgets.

Views & Analysis

Cloud technology 600

Implementing cloud marketing technology

Sanofi Pasteur MSD’s journey to digital has helped sales rep engagement, as well as compliant content creation and distribution.

Editor's Picks

Novo Nordisk will file semaglutide for MASH next year

Eledon drug helps transplants 'cure' type 1 diabetes

UK Chancellor pledges £22bn rise in day-to-day NHS spending

Teva fined €462.6m for antitrust delay to MS drug rivals

Novartis pays $150m upfront for Monte Rosa degrader drug

News

Novo puts $285m into monthly GLP-1 based on Ascendis tech

Novo puts $285m into monthly GLP-1 based on Ascendis tech

Novo Nordisk has partnered with Ascendis Pharma on less frequently dosed drugs for obesity and other metabolic diseases, starting with a once-monthly GLP-1 receptor agonist.

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Sales & Marketing

Needle with colourful threads

Sponsored

Global reach, personal touch: Mastering customer engagement ...

In today's interconnected pharma market, the ability to scale engagement across borders is essential for survival and growth.

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The rights of trademark owners are acknowledged. Website and content copyright © 2009-2024, pharmaphorum media limited or its licensors; all rights reserved. pharmaphorum – an EVERSANA company

The rights of trademark owners are acknowledged. Website and content copyright © 2009-2024, pharmaphorum media limited or its licensors; all rights reserved. pharmaphorum – an EVERSANA company