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brand management

Articles/ Pharma Market Access/ Sales and Marketing/ Views and analysis

The power of pharma brands: successful prescription product management

Linda Banks brand communication, brand management, branding, Drug branding, drug marketing, pharma brand, pharma marketing 0 Comment

Nurturing a pharma brand and implementing ’emotional selling’ can help a product stand out from the competition. There

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The power of pharma brands: successful prescription product management

https://pharmaphorum.com/views-and-analysis/pharma-brand-successful-prescription-product-management/

Articles/ Digital and Social Media/ Pharma Market Access/ Sales and Marketing/ Views and analysis

The future of brand management

Linda Banks beyond-the-pill solutions, brand management, brand strategy, Deep Dive, drug marketing, pharma marketing 0 Comment

What pharma brand management must entail to ensure pharma retains its position and maintains sales.

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The future of brand management

https://pharmaphorum.com/views-and-analysis/future-brand-management/

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