The changing landscape of journal performance measurement

In a new white paper from Altmetric – ‘The changing landscape of journal performance measurement’ – learn how publication planners and medical affairs communications teams can leverage the new impact metrics that matter for journal selection.

Journal-based citation metrics were once the publication planner’s ‘North Star’. Today, however, the shortcomings of conventional journal metrics are becoming increasingly apparent, and evaluating a journal’s quality using traditional metrics alone — such as JIF, h-Index, and CiteScore — is not so different from attempting to understand a patient’s overall state of health using a series of isolated tests like blood pressure, cholesterol levels, and heart rate.

In short, a full and multidimensional analysis is needed. And altmetrics (alternative metrics) now make this possible, offering crucial insights beyond conventional analysis to help develop a full picture when tracking broader online research engagement and influence.

Thanks to new technologies, platforms, and business models, the landscape of journal performance evaluation in 2025 and beyond is changing, transforming the visibility and impact of papers. To this end, given the multidimensional nature of today’s research dissemination and consumption, alternative impact metrics better reflect this markedly changed scene.

For those in publications or communications planning in medical affairs, download the Altmetric white paper today to discover how to reach and amplify targeting of intended audiences, while maintaining the scientific impact of high-quality research.

About Altmetric

As part of Digital Science, Altmetric helps communication and publication planners within pharma and medical affairs to optimize their reach, inform their strategies, and understand their scientific share of voice.

Whether you are seeking the ideal journal for publishing your research, assessing the true impact of your publications, or delving into your scientific share of voice and sentiment analysis of your audience, Altmetric can be your data partner enabling you to make decisions with ease.

• Utilize a data-focused strategy to grasp your influence.
• Gain exclusive insights that are unique to your organization and therapeutic area,
• Access data in a format that is interactive, shareable, and visually engaging, enabling medical affairs teams to make well-informed strategic decisions.
• Strengthen and enhance decision-making processes

Visit our website to learn more: www.altmetric.com