Medical Affairs Spotlight/ Medical Affairs Spotlight - main/ Sales and Marketing/ Sales and Marketing/ Views & Analysis/ Views and analysis Cementing the Value of Medical Affairs Deirdre Coleman big data, MAPS, Medical affairs, Medmeme 0 Comment A number of trends including tougher regulatory controls, increased transparency expectations, an increasingly vocal patient and greater requirements Share X Cementing the Value of Medical Affairs https://pharmaphorum.com/views-analysis-sales-marketing/cementing-value-medical-affairs/