Time to engage: How digital expands the appeal of patient engagement for pharma

Views & Analysis
How digital expands the appeal of patient engagement for pharma 570x320

Increasingly effective and highly scalable, digital has changed the economics of patient engagement.

Now, adherence and outcome support are becoming commercially viable for pharma and primary care, suggests health app developer Sebastian Gaede. Read his insights in the full article in pharmaphorum's Deep Dive: Patient Centricity edition here.

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Linda Banks