Digital Is VR the answer to the great wait? Over 6.3 million patients make up the NHS backlog for consultant-led elective care, which reached 7,573,212 in September 2024.
Digital Five healthtech trends to watch in 2024 The 10,000-foot view of healthtech is typically optimistic.
Digital Exploring the potential of the metaverse in healthcare Immersive experiences could be impactful and valuable to life sciences and healthcare.
Healthcare How medical device sales teams can embrace digital transform... Selling amid a global pandemic has changed the face of sales forever.
Digital Can VR technology make physical therapy fun? – the pharmapho... In the newest episode of the pharmaphorum podcast, editor in chief Jonah Comstock chats with Gita Barry, EVP and GM of Immersive Healthcare at Penumbra, a therapeutic VR company.
Digital Could virtual reality become an essential tool for healthcar... The technology behind virtual reality is rapidly advancing, allowing developers to create entire 3D hospitals for training purposes.
News Novartis snaps up PI3Kα breast cancer drug in $3bn deal Novartis has agreed to buy a PI3Kα-targeting drug for breast cancer from Synnovation, a potential successor to its Piqray brand, for $2bn upfront.
Sales & Marketing Sponsored Using AI-driven synthetic personas to take your insights fur... As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.
