The information age has proven to be a double-edged sword when it comes to healthcare: the open-source nature of the Internet has empowered patients and consumers to access more medical inf
In March, the UK marked Prostate Cancer Awareness Month - a period dedicated to boosting recognition and tackling stigma of a cancer that affects approximately one in eight men nationwide.<
A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.