Patients A methodological approach in patient insights to discover th... When patients are diagnosed with a disease, they embark on a journey that is an emotional rollercoaster.
Views & Analysis Supporting and empowering carers to make their voices heard There are an estimated nine million carers in the UK, and their contributions to society, individually and as a group, are unparalleled.
Views & Analysis The patient segmentation model Dividing patients into groups based on how they behave towards their condition aids understanding.
Oncology ASCO 2026: First to first line in HER-2 NSCLC, with Itziar C... At ASCO 2026, BI Global Head of Oncology Itziar Canamasas spoke with pharmaphorum about the company's ASCO data and broader oncology strategy.
Digital Sponsored Discover a new era of healthcare panel engagement: Grounded ... A new webinar from Konovo will address some of the critical topics impacting today’s healthcare market research industry.
