Market Access HHS guidance on using online tracking technologies: How to m... In December 2022, the US Department of Health and Human Services (HHS) Office for Civil Rights (OCR) issued guidance on online tracking technology to HIPAA-covered entities.
Digital The optimal mix of AI and human interactions for healthcare ... Pharmaceutical firms all around the world are investing in AI technology alongside human experts to help provide satisfying HCP engagement experiences
Sales & Marketing Sponsored Informed patients: evolving healthcare, clinical trials and ... Overview Patients are more informed than ever about their conditions and what is available for them to improve their quality of life.
News Pharma project aims to help doctors find drug info Industry giants such as AstraZeneca and Novartis are on board.
News Gene therapy firm Kate Tx snapped up by Novartis for $1.1bn Novartis buys gene therapy specialist Kate Therapeutics for $1.1 billion, adding an early-stage rival to Sarepta's muscular dystrophy therapy Elevidys
Sales & Marketing Coming soon: The Life Sciences Industry Report 2025 – insigh... Prepare for 2025 with pharmaphorum’s Life Sciences Report, featuring expert insights on AI in drug development, gene therapy, and top industry trends