HCP engagement | pharmaphorum

Tuesday 5 November 2024

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HCP engagement

Sales & Marketing

healthcare professionals

Optimising HCP engagement through a data-driven omnichannel ...

To encourage the uptake of complex therapies in clinical practice, brand teams must ensure they use data-driven insights to understand the needs and preferences of healthcare professionals

Sales & Marketing

healthcare professionals

Importance of choosing the right POC marketing partners in h...

With the fast-paced tech transformation of the healthcare marketing industry taking place, making the right choices when selecting point of care (POC) marketing partners can make or break a

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Sales & Marketing

Needle with colourful threads

Sponsored

Global reach, personal touch: Mastering customer engagement ...

In today's interconnected pharma market, the ability to scale engagement across borders is essential for survival and growth.

Sales & Marketing

two female HCPs

Evolving HCP access requires a new connected approach to bui...

Specialty medicines – treatments designed for very small patient populations with complex and rare conditions – are on the rise.

Sales & Marketing

Solution Spotlight IPG Heath Med Comms

Sponsored

Solution Spotlight: REVEAL reimagines scientific posters

Scientific posters are often the first release of clinical data to the medical community.

Digital

health apps

How to overcome hurdles to HCP and patient adoption of digit...

The digital market is flooded with health apps.