EPG Health Archives -

Doctor using mobile smart phone, work on laptop computer

Since the onset of the Covid-19 pandemic, life science companies have acted quickly to address the evolving digital

Mind the gap: Are you delivering what HCPs value or what you want them to have?

https://pharmaphorum.com/sales-marketing/mind-the-gap-are-you-delivering-what-hcps-value-or-what-you-want-them-to-have/

Sales and Marketing/ Views & Analysis/ Views and analysis

Leveraging multichannel and multimedia in HCP education

mike.hammerton@pharmaphorum.com EPG Health 0 Comment

COVID has forced the pharma industry to step up and take a more innovative approach to the channels

Leveraging multichannel and multimedia in HCP education

https://pharmaphorum.com/sales-marketing/leveraging-multichannel-and-multimedia-in-hcp-education/

Sales and Marketing/ Views & Analysis/ Views and analysis

Developing case-based content to engage HCPs

mike.hammerton@pharmaphorum.com EPG Health, medical education 0 Comment

In this instalment of EPG Health’s HCP engagement series, Georga Cottle discusses how case-based learning connects medical theory

Developing case-based content to engage HCPs

https://pharmaphorum.com/views-and-analysis/developing-case-based-content-engage-hcps-pharma/

Digital/ Views & Analysis/ Views and analysis

Delivering valuable independent medical education programmes

mike.hammerton@pharmaphorum.com covid19, Digital transformation, EPG Health, medical education 0 Comment

In the next instalment in EPG Health’s HCP engagement series, Abhi Chakravorty looks at medical education’s new trajectory

Delivering valuable independent medical education programmes

https://pharmaphorum.com/views-and-analysis/delivering-valuable-independent-medical-education-programmes-epg-health/

Views and analysis

Medical meetings post-COVID – key lessons for pharma

mike.hammerton@pharmaphorum.com COVID-19, EPG Health, virtual conferences 0 Comment

EPG Health’s Allen Wellings assesses future symposia and congress models, outlining some learnings about content and reach. COVID-19

Medical meetings post-COVID – key lessons for pharma

https://pharmaphorum.com/views-and-analysis/medical-meetings-post-covid-key-lessons-for-pharma/

Deep Dive/ Digital/ Views & Analysis/ Views and analysis

Two decades of digital: the changing habits of pharma and HCPs

mike.hammerton@pharmaphorum.com Chris Cooper, Deep Dive, digital health, Digital Health Innovation 2020, EPG Health 0 Comment

When Chris Cooper of EPG Health launched his ‘European Prescriber Guide’ software twenty years ago, he was among

Two decades of digital: the changing habits of pharma and HCPs

https://pharmaphorum.com/views-analysis-digital/two-decades-of-digital-the-changing-habits-of-pharma-and-hcps/

Deep Dive/ Digital/ Views & Analysis/ Views and analysis

Cutting through the noise for HCPs

mike.hammerton@pharmaphorum.com Deep Dive, Deep Dive: Communications 2020, EPG Health, Ian Daley, Jonathan Macdonald 0 Comment

In a world producing more content than ever before, getting information to time-poor HCPs can be incredibly difficult

Cutting through the noise for HCPs

https://pharmaphorum.com/views-analysis-digital/cutting-through-the-noise-for-hcps/

Deep Dive/ Digital/ Sales and Marketing/ Views & Analysis/ Views & Analysis/ Views and analysis

Deep Dive: Communications 2020

mike.hammerton@pharmaphorum.com comms, COVID-19, Deep Dive, EPG Health, HCA, ICON, impetus, Medscape, Open Health, WEGO Health 0 Comment

COVID-19 might have forced pharma to finally fully embrace digital comms, but it’s been a steep learning curve

Deep Dive: Communications 2020

https://pharmaphorum.com/sales-marketing/deep-dive-communications-2020/

EPG Health's Medthority website for doctors

News/ News/ Sales and Marketing

EPG Health launches personalised HCP website Medthority

Dominic Tyer comms, EPG Health, HCP communication, HCP educational preferences, HCP engagement 0 Comment

Digital medical publisher EPG Health has launched a new independent website for doctors called Medthority. It replaces the

EPG Health launches personalised HCP website Medthority

https://pharmaphorum.com/news/epg-health-hcp-website-medthority/

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