Leveraging multichannel and multimedia in HCP educationCOVID has forced the pharma industry to step up and take a more innovative approach to the channels Share XLeveraging multichannel and multimedia in HCP educationhttps://pharmaphorum.com/sales-marketing/leveraging-multichannel-and-multimedia-in-hcp-education/
Developing case-based content to engage HCPsIn this instalment of EPG Health’s HCP engagement series, Georga Cottle discusses how case-based learning connects medical theory Share XDeveloping case-based content to engage HCPshttps://pharmaphorum.com/views-and-analysis/developing-case-based-content-engage-hcps-pharma/
Delivering valuable independent medical education programmesIn the next instalment in EPG Health’s HCP engagement series, Abhi Chakravorty looks at medical education’s new trajectory Share XDelivering valuable independent medical education programmeshttps://pharmaphorum.com/views-and-analysis/delivering-valuable-independent-medical-education-programmes-epg-health/
Medical meetings post-COVID – key lessons for pharmaEPG Health’s Allen Wellings assesses future symposia and congress models, outlining some learnings about content and reach. COVID-19 Share XMedical meetings post-COVID – key lessons for pharmahttps://pharmaphorum.com/views-and-analysis/medical-meetings-post-covid-key-lessons-for-pharma/
Two decades of digital: the changing habits of pharma and HCPsWhen Chris Cooper of EPG Health launched his ‘European Prescriber Guide’ software twenty years ago, he was among Share XTwo decades of digital: the changing habits of pharma and HCPshttps://deep-dive.pharmaphorum.com/magazine/digital-health-innovation-2020/two-decades-of-digital-the-changing-habits-of-pharma-and-hcps/
Cutting through the noise for HCPsIn a world producing more content than ever before, getting information to time-poor HCPs can be incredibly difficult Share XCutting through the noise for HCPshttps://deep-dive.pharmaphorum.com/magazine/communications-2020/cutting-through-the-noise-for-hcps/
Deep Dive: Communications 2020COVID-19 might have forced pharma to finally fully embrace digital comms, but it’s been a steep learning curve Share XDeep Dive: Communications 2020https://pharmaphorum.com/sales-marketing/deep-dive-communications-2020/
EPG Health launches personalised HCP website MedthorityDigital medical publisher EPG Health has launched a new independent website for doctors called Medthority. It replaces the Share XEPG Health launches personalised HCP website Medthorityhttps://pharmaphorum.com/news/epg-health-hcp-website-medthority/
Pharma’s roadmap for successful online engagement with HCPsHealthcare professionals (HCPs) rate websites as their number one source for clinical practice information and mobile technology has Share XPharma’s roadmap for successful online engagement with HCPshttps://pharmaphorum.com/sales-marketing/pharma-roadmap-online-hcp-engagement/
