Digital How to overcome hurdles to HCP and patient adoption of digit... The digital market is flooded with health apps.
Digital Women’s health and digital tech empowerment Digital health tools have become a staple in many people’s efforts to stay healthy, not least during the pandemic.
Views & Analysis Ensuring people have equal access to digital health informat... The internet’s democratisation of health information has played a huge role in the rise of the expert patient. But does everyone have equal access to the digital information they need
News NHS "isn't delivering equitable care for rare diseases" A Genetic Alliance UK report claims the NHS is failing to meet the needs of many of the 3.5 million people in the country who live with rare diseases.
Sales & Marketing Sponsored Using AI-driven synthetic personas to take your insights fur... As AI continues to reshape the healthcare landscape, pharma teams are beginning to leverage synthetic personas.