Measuring the intangible – what is the true value of a “patient centric” initiative

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Measuring the intangible



Mark Doyle, Founder of the Method and A Life in a Day

Susan Hendrich, Learning Director, Respiratory, Immunology & Infectious Disease, AstraZeneca

Emma Sutcliffe, Global Patient Officer, Ipsen

Sharon Suchotliff, Associate Partner, Patient Centricity Lead, ZS

Jonah Comstock, Editor-in-Chief, pharmaphorum

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