Measuring the intangible – what is the true value of a “patient centric” initiative
Panel
Mark Doyle, Founder of the Method and A Life in a Day
Susan Hendrich, Learning Director, Respiratory, Immunology & Infectious Disease, AstraZeneca
Emma Sutcliffe, Global Patient Officer, Ipsen
Sharon Suchotliff, Associate Partner, Patient Centricity Lead, ZS
Jonah Comstock, Editor-in-Chief, pharmaphorum
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