Health strategy consultancy CREATION.co makes two senior hires

Health strategy consultancy CREATION.co has made two senior appointments, with former government analyst Tom Bourne and former TV marketer Victoria Donougher getting on board.

Bourne has joined as associate director, analytics overseeing a team of 36 analysts, data scientists and language specialists at the company’s global offices.

His brief will be to lead the team providing strategic insight to CREATION.co clients.

Bourne has previously held analytical roles at both local and national government level. Most recently at Kent County Council as the public health intelligence manager, he oversaw a team of specialist public health analysts which supported local government’s tracking of the spread of COVID-19 cases.

Earlier in his career, Bourne spent five years working as senior analyst at the UK’s National Audit Office, where he strategically led and undertook various elements of health value-for-money audits of government spending on behalf of Parliament.

Donougher has joined as associate director of marketing and communications, where she will lead a team focused on sales and marketing.

Previously, Donougher ran her own marketing consultancy business specialising in strategic and digital marketing for SMEs and start-ups.

Prior to running her own business, Donougher held marketing roles at a number of television and publishing companies, including Disney and BBC.

CREATION.co provides insights and consulting to inform health strategy, communications and policymaking among some of the world’s largest healthcare companies, government organisations and NGOs.