Every day, countless Americans are forced to choose between meeting basic needs such as food, housing, or transportation and paying for their medications.
The launch of Pharmacy First marks a significant shift in UK healthcare. Pharmacies are taking on a more central role as the initial point of contact for patients.
If the pandemic taught pharmaceutical suppliers anything, it’s the need to be prepared for spikes in demand, as well as ensure the right drugs get to the right people on time.
A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.