Sobering results from a YouGov poll across the UK show that 33–54-year-olds have the least amount of trust in pharmaceutical companies - but the industry is well-placed to regain it.
There are few things more important than health, but a recent report suggests that the public has declining trust in traditional healthcare institutions to protect theirs.
When health solutions become suddenly and overwhelmingly popular, there is increased demand on communication channels that impact customer experience and solution access.
Finland's Institute for Health and Welfare (THL) has temporarily discontinued use of its official account on Twitter, saying it has become increasingly concerned about misinformation and co