HCPs

Digital

How interactive but intentional AI adoption in pharma will i...

As it gets smarter and more reliable, AI will play an essential role in improving patient and healthcare provider (HCP) experience in pharma.

Digital

person typing on keyboard whilst using surfing a website

Why frictionless digital experiences feel better, and build ...

Digital interactions increasingly shape how we engage with brands, yet the ones that leave the strongest impression often do so by being almost invisible.

Oncology

ASCO 2025: Breast cancer breakthroughs drive HCPs’ online co...

Every year at ASCO, we see new data. New combinations. New standards of care.

Oncology

Inside ESMO 2024: Treatments, trials, and top HCPs on social...

Discover the latest treatments, clinical trials, and top healthcare professionals sharing insights on social media from the ESMO 2024 conference.

Sales & Marketing

Company Profile: HCG

Company Name:HCG Agency FamilyOmnicom Health Group

Sales & Marketing

Oskar Möbert and Ian Cornish video interview

Seeking a single source of truth: Standardisation of the dat...

Oskar Mӧbert, Vice President of OpenData at Veeva Systems, spoke with Ian Cornish, Associate Director of Data Platforms at Astellas, about the company’s decision to opt into Veeva’s OpenDat