Market Access Views & Analysis

Views & Analysis

Research predicts the post-COVID landscape for HCP engagemen...

IQVIA’s Liz Murray takes us through the company’s latest research into HCPs’ attitudes to pharma engagement, and asks how pharma sales forces can adapt for future changes.

Views & Analysis

A year on: pandemic driven trends in HCP engagement

IQVIA’s John Procter explores why the industry should be paying attention to the changing HCP customer experience in the wake of COVID-19.

Views & Analysis

Hidden compliance risks for life sciences companies

The life sciences industry has some unique challenges when it comes to compliance.

Market Access

Galapagos UK’s Michael Smyth on RNA-based tech: the pharmaph...

Episode 35 of the pharmaphorum podcast hears from Michael Smyth about Galapagos UK and joining the company as medical director just as COVID-19 hit. With RNA-based technology hitti

Views & Analysis

Deep Dive: Market Access

It’s fair to say this is the most interesting time ever for market access.

Views & Analysis

The next five years of NICE: Challenges, opportunities, and ...

If NICE is to remain a “beacon of evidence-based medicine”, it must become more agile, more flexible, and more ready to adapt – and COVID-19 has proved that it is more than capable of doing

Research predicts the post-COVID landscape for HCP engagemen...

A year on: pandemic driven trends in HCP engagement

Hidden compliance risks for life sciences companies

Galapagos UK’s Michael Smyth on RNA-based tech: the pharmaph...

Deep Dive: Market Access

The next five years of NICE: Challenges, opportunities, and ...

CAR-T therapies: Faster, better, cheaper

Coming soon: The Life Sciences Industry Report 2025 – insigh...

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