Web Editor

The web editor is responsible for driving the editorial strategy and content plan for pharmaphorum.com through engaging with the editorial team / freelancers / external partners to develop and execute high quality content for the website and its associated publications. This includes writing regular feature articles, and – in conjunction with the larger editorial staff — commissioning and sub-editing features. Plus supporting commercial projects where appropriate.

The web editor may also be called upon from time to time to support paid content offerings, ranging from standard articles and white papers to press releases and ‘e-shot’ mailers, podcasts, videos, webinars and round tables.

Duties and responsibilities

Overarching ownership of the day-to-day website content and coverage strategy, in partnership with the Editor in Chief and Content Director
Taking the lead on developing and managing the editorial calendar through management of paid articles and commissioning of editorial articles from an established team of freelancers and / or other companies
Increase the quality of content and expand its reach through delivery of high-quality editorial content
Commissioning and producing media for pharmaphorum.com, including articles, podcasts and videos
Editing and proofing news and feature articles written by other members of the editorial team, freelancers, and contributors
Management of pharmaphorum social media channels (Twitter, FB and LI) including development and expansion of reach through creating and implementing social media plans to support website content
Alignment and delivery of content on time to support commercial strategies and revenue stream
Liaising with clients / media contacts to help build relationships through editorial coverage and to present opportunities for business development leads for the commercial teams
Attending conferences and events where relevant to the business that will directly improve the website’s content and potentially support business development opportunities for the commercial team
Creating written content for commercial projects (working closely with the appropriate account director)
Supporting live coverage of events e.g. live tweeting, live blogging
Moderating and leading industry debates, including webinars, round tables and ad boards (with support where appropriate from the editorial and creative director and / or managing director)

Skills and Competencies

Excellent editing and writing skills in English with a demonstrable portfolio of published work
Proven experience of proof reading and sub-editing to a professional standard
Experience of working with content management systems, ideally WordPress
Experience of working with Microsoft Office and social media platforms, specifically Facebook, Twitter, LinkedIn
Working knowledge of SEO concepts
Communication skills, including ability to liaise with clients and potential interviewees for editorial articles
Management skills and experience
Attention to detail
Creative mind
Energetic self-starter

Qualifications and Education

BSc/BA in journalism or relevant field
3+ years proven work experience as a writer/journalist/copywriter, ideally with experience of web content
2+ years working within (or writing about) pharmaceutical industry or healthcare environment
2+ years proven experience working on commercial projects / deliverables

Direct reports