Pharma in the age of acceleration
Syneos Health tracks the future paths for healthcare technology to identify what will be truly disruptive for the pharmaceutical industry.
There has never been a more pressing need for pharma to be in digital, as existing technology starts to come into its own and newer categories begin to offer truly disruptive healthcare benefits.
Insights derived from the right data are at the forefront of this, tying together trends in mobile health, wearables, regulatory needs and even innovative approaches to partnerships.
Meanwhile, a source of technology disruption that’s unique to the pharmaceutical industry is the emerging field of digital therapeutics. Rapidly maturing, the category looks set to offer substantial clinical benefits and a true source of medical disruption.
• Read the article in full in pharmaphorum's Deep Dive digital magazine