Sales and Marketing

Debates & Insight
M3 white paper
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Optimising patient outcomes through physician education

Physician education is undergoing a massive change as the volume of advances in therapies and practices increases and the use of digital channels facilitates new forms of scientific exchange.&n

Debates & Insight
Is pharma brand marketing dead?
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Is pharma brand marketing dead?

This comprehensive supplement brings together a series of articles, insights and discussions produced by Kantar Health in order to help stimulate debate and fresh thinking about the future of p