Views & Analysis Can AI agents reimagine pharma marketing from the ground up? At an invite-only event last week on Google's campus, EVERSANA made its pitch for re-imagining pharma marketing in the age of AI.
News EVERSANA unveils industry's 'first AI marketing agency' EVERSANA has ramped up the application of artificial intelligence to pharma marketing with the launch of The AI Agency.
News EVERSANA unveils new AI-powered pharmacovigilance suite EVERSANA has launched a new pharmacovigilance platform to answer the need for advanced analytics and AI in drug safety monitoring and risk management.
Sales & Marketing Just call it ‘good marketing’: Dan Gandor on why omnichannel... A Q&A with EVERSANA's new Head of Omnichannel and Digital Transformation covers omnichannel, AI, pharma marketing headwinds, and more.
R&D The long-delayed promise of the microbiome, with Sam Possemi... Sam Possemiers, CEO of MRM Health, believes that the microbiome space is finally coming into maturity.
Sales & Marketing Sponsored How to meet your physicians where they are online A pharma company’s core mission is to improve patient outcomes. This hinges on effectively influencing HCP clinical behaviour and driving disease education.