Benefitting from insights from focus groups with rare disease patients.
Comprehensive guidance, education and training are vital to upskill clinicians and others in patient-centred healthcare.
Digital has changed the economics of patient engagement.
Communications agencies can assist pharma in putting the patient at the heart of business.
April 5, 2017
Drugs development in 2017 looks very different to how it did 10 years ago, and it’s still evolving.
Healthcare support systems that take a truly patient-centric approach can promote optimum outcomes.
Tailored behaviour-change programmes can help people improve and maintain medicines adherence.
Tangible improvements can be seen in clinical outcomes and treatment satisfaction if patients are involved.