digital content Archives -

Modular content is an established practice among digital and content marketers in sectors such as FMCG and retail, who

What is modular content and why do pharma marketers need it NOW?

https://pharmaphorum.com/views-analysis-sales-marketing/what-is-modular-content-and-why-do-pharma-marketers-need-it-now/

Given the recent rise in digital engagement and the drastic increase in digital content, it’s now essential that

10 Tips for Digital Asset Management Success

https://pharmaphorum.com/whitepapers/10-tips-for-digital-asset-management-success/

Healthcare professionals (HCPs) rate websites as their number one source for clinical practice information and mobile technology has

Pharma’s roadmap for successful online engagement with HCPs

https://pharmaphorum.com/sales-marketing/pharma-roadmap-online-hcp-engagement/

Overview In today’s digital world it is increasingly hard for pharmaceutical companies to successfully differentiate new brands based

How ‘thinking modular’ might ease digital content overload in pharma

https://pharmaphorum.com/sales-marketing/how-thinking-modular-might-ease-digital-content-overload-in-pharma/

Overview Pharmaceutical companies spend a huge amount of time and resources on creating valuable brand strategies, but when

How to apply global brand strategies to every customer interaction

https://pharmaphorum.com/digital/how-to-apply-global-brand-strategies-to-every-customer-interaction/

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