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Understanding the Medical Continuum
https://pharmaphorum.com/partner-content-sales-marketing/understanding-medical-continuum/
data
Better customer engagement: Is your data letting you down?
The pressure is on for better quality, more granular customer data.
Behind the buzz of real-world data and real-world evidence
Putting the who, where and why of real-world studies into context.
Web and mobile technologies for health economics modelling
Digital apps are more agile than longstanding solutions and allow tailored interrogation of data.
Tracking studies: moving with the times
Awareness, Trial, and Usage tracking can be enhanced if technology updates it in real time.
Data: underpinning health R&D
Big data initiatives positioning the UK as a desirable location for R&D.
The biggest NHS deficit: not money but data
Information gleaned from data is the key to making health services safer, more efficient and cost effective.
Finding your voice: big data’s big potential in scientific dissemination
Examining the reach, quantity and quality of medical and pharma company outputs.
A new age: the real-world development pathway
Pharma must be prepared to work collaboratively to establish the best benefit-risk profiles and outcomes.