Sales and Marketing/ Views & Analysis/ Views and analysis/ White Papers/ Whitepapers Media means business mike.hammerton@pharmaphorum.com brands, comms, Havas Lynx, white papers, whitepapers 0 Comment COVID-19 has left us more reliant on media than ever – both the pharma industry and society as Share X Media means business https://pharmaphorum.com/views-analysis-sales-marketing/media-means-business/
Sales and Marketing/ Views & Analysis/ Views and analysis Emotional empathy is driving brand equity mike.hammerton@pharmaphorum.com brands, comms, communications, COVID-19, The Planning Shop 0 Comment How the COVID-19 pandemic is forging pharmaceutical brands into better shape. Day by day it becomes clearer that Share X Emotional empathy is driving brand equity https://pharmaphorum.com/views-analysis-sales-marketing/emotional-empathy-is-driving-brand-equity/
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