ePharma | The Art and Science of Innovative Digital Strategy
March 6-8, 2017
March 6 @ The Intrepid Sea, Air and Space Museum | March 7-8 @ The Times Center,
New York, NY
Drive the future of healthcare and challenge yourself to grow as a leader, embrace disruptive technologies, and seize innovation.
Network with over 800 pharma, agency, technology and solution providers leading digital transformation in the pharma and healthcare ecosystem.
This 3-day event begins with a full-day of visionary keynote presentations aboard The Intrepid Sea, Air and Space Museum where you will become inspired. The following two days will take a deeper dive into two streams focused on: HCP Marketing and Patient Marketing.
Health Care Patient Marketing
Gain an understanding of the HCP online engagement journey with insights on how to approach your communications. Learn about the demands of HCPs and the best channels to market. Our sessions will provide a comprehensive overview of satisfying HCPs unmet needs.
Understanding the evolving role of the patient and their journey as part of your digital marketing strategy is critical. This session will provide you with insight into shaping your patient-centric marketing approach and delivering on patient-centricity in diverse ways through multiple digital mediums.