Digital health literacy: the bright tail of the cometWe have just entered 2020, a year that marks the point of arrival of many global and national Share XDigital health literacy: the bright tail of the comethttps://pharmaphorum.com/views-analysis-digital/digital-health-literacy-the-bright-tail-of-the-comet/
Future prospects for an Innovative Medicines Fund for EnglandOn the 12 December 2019, the UK general public voted for a further five years of Conservative government. Share XFuture prospects for an Innovative Medicines Fund for Englandhttps://pharmaphorum.com/views-analysis-market-access/future-prospects-for-an-innovative-medicines-fund-for-england/
Engaging the empowered patientSuccess requires addressing behaviour from the individual’s perspective, as well as a socio-cultural and environmental context, says Andy Share XEngaging the empowered patienthttps://deep-dive.pharmaphorum.com/magazine/patient-engagement/engaging-the-empowered-patient-kantar/
Mind the gap: Bridging the divide between digital health potential and realityShould digital health innovators be doing more to ensure healthcare professionals have the knowledge they need to embed Share XMind the gap: Bridging the divide between digital health potential and realityhttps://pharmaphorum.com/views-analysis-digital/mind-the-gap-bridging-the-divide-between-digital-health-potential-and-reality/
50% of biopharma CMOs say they don’t know what customers wantIt’s indisputable that one of the keys to growth is understanding what your customers want and delivering it Share X50% of biopharma CMOs say they don’t know what customers wanthttps://pharmaphorum.com/views-analysis-sales-marketing/50-of-biopharma-cmos-say-they-dont-know-what-customers-want/
Artificial intelligence and the future of rep visitsAs access to healthcare professionals (HCPs) declines, the challenges facing sales representatives continue to increase: less time with Share XArtificial intelligence and the future of rep visitshttps://pharmaphorum.com/views-analysis-digital/artificial-intelligence-and-the-future-of-rep-visits/
Nine pharma trends for 2020Sarah Rickwood looks back at how pharma changed over the last decade and what this might mean for Share XNine pharma trends for 2020https://pharmaphorum.com/views-analysis-digital/nine-pharma-trends-for-2020/
What is the state of healthcare customer data in pharma? Have your sayHealthcare customer reference data is the fuel that powers pharmaceutical commercial operations. But does the life sciences industry Share XWhat is the state of healthcare customer data in pharma? Have your sayhttps://pharmaphorum.com/white-papers/what-is-the-state-of-healthcare-customer-data-in-pharma-have-your-say/
Digital therapeutics grow upBack in January, pharmaphorum caught up with the Syneos Health team to discuss their experience and insights into Share XDigital therapeutics grow uphttps://deep-dive.pharmaphorum.com/magazine/patient-engagement/digital-therapeutics-grow-up-patient-syneos/
