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Debates

 
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Debates/ Sales and Marketing/ Webinars/ Webinars in home page/ Webinars On demand

How ‘thinking modular’ might ease digital content overload in pharma

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Overview In today’s digital world it is increasingly hard for pharmaceutical companies to successfully differentiate new brands based

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How ‘thinking modular’ might ease digital content overload in pharma
https://pharmaphorum.com/sales-marketing/how-thinking-modular-might-ease-digital-content-overload-in-pharma/
 
clinical trials

Debates/ Sales and Marketing/ Webinars/ Webinars in home page/ Webinars On demand

Informed patients: evolving healthcare, clinical trials and medical information

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Overview Patients are more informed than ever about their conditions and what is available for them to improve

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Informed patients: evolving healthcare, clinical trials and medical information
https://pharmaphorum.com/sales-marketing/informed-patients-evolving-healthcare-clinical-trials-and-medical-information/
 
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Debates/ Sales and Marketing/ Webinars/ Webinars in home page/ Webinars On demand

The Science of Healthcare Congresses

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Overview Recent research clearly demonstrates that face-to-face meetings and events form a major part of continuing medical education

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The Science of Healthcare Congresses
https://pharmaphorum.com/sales-marketing/the-science-of-healthcare-congresses/
Teamwork business concept

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Good data supports pharma sales reps to drive lead generation

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Allow pharma sales reps to focus on the job in hand by making sure they have access to

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Good data supports pharma sales reps to drive lead generation
https://pharmaphorum.com/sales-marketing/good-data-supports-pharma-sales-reps-to-drive-lead-generation/
Customer-Relationship-Management 2

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An integrated CRM saves time, money and drives sales efficiency

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Like most pharmaceutical companies, Théa Pharma places the utmost importance on quality customer data – but non-integrated systems were

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An integrated CRM saves time, money and drives sales efficiency
https://pharmaphorum.com/sales-marketing/an-integrated-crm-saves-time-money-and-drives-sales-efficiency/
How Shire improved its time to market

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Case Study: How Shire improved its time-to-market

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Adopting an end-to-end commercial content management system has allowed one of the world’s biggest pharmaceutical companies to be

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Case Study: How Shire improved its time-to-market
https://pharmaphorum.com/debates-insight-sales-marketing/case-study-how-shire-improved-its-time-to-market/
Doctor holding hands for comforting and care patient

Debates/ Debates & Insight/ Insights/ Sales and Marketing/ Slider in whitepapers/ White Papers/ Whitepapers

Designing behavioural science-based patient support programmes

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We all exhibit behaviours that are, at times, irrational, and this presents a major challenge for pharmaceutical companies

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Designing behavioural science-based patient support programmes
https://pharmaphorum.com/sales-marketing/designing-behavioural-science-based-patient-support-programmes/
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