Animation is one of the most efficient and eye-catching methods of delivering critical scientific information to casual audiences.
Faruk Capan of Intouch Solutions, explains how pharma and marketers should be partnering to understand patients’ needs.
Top tips for ‘digitally cautious’ pharma.
Games have the power to make people happy and benefit health.
Big data initiatives positioning the UK as a desirable location for R&D.
Pharma needs to embrace a more active ‘social intelligence’ approach.
Other possible benefits include pain and depression.